Online Digital Marketing Course
Join the best online digital marketing course in India by EWS Mindcrft. Become a digital marketer with our comprehensive program to elevate your career to reach new professional heights and excel in today’s competitive landscape in 20 weeks.
Our Learners Work at Top Companies
Who Should Join Digital Marketing Course by EWS Mindcrft ?
The digital marketing industry is growing at a fast pace. This field has become a booming career today and the demand for skilled online marketers will increase all the more in the coming years.
If you develop the essential skills, you can make the most out of this growing field and make a great career. At EWS Mindcrft, we offer the best online digital marketing course in India with certificate. Throughout the years, we have understood the expectations of the learners and created the curriculum accordingly. This makes us the best platform in India for digital marketing course online.
Whether you are a college learner, recent graduate, job seeker, existing digital marketer, freelancer, business owner, or someone looking to grow in this field, then our strategic online course on digital marketing is for you.
With this course, you can become a Digital Marketing Manager, SEO Expert, PPC Specialist, Content Marketer, YouTube Manager, Social Media Manager, or even start your own agency.
How does this Digital Marketing course work?
Your Roadmap to Become a Certified Digital Marketing
Profile-Centric Resume Creation
Craft mrwaint & appeaing resumes
Interview Preparation & Mentorship
Practice with mack interviews, beluse the actual mierview
Internship Opportunities
Bet more exposure & experience with Intemahtas
- What is Digital Marketing?
- Scope & Latest Trends
- Career and Jobs in Digital Marketing
- Understanding Channels in Digital Marketing
- Setting marketing objectives
- Business Models & Competitor Research
- Marketing funnel & customer journey
- Identifying target audience segments
- Developing a value proposition
- Important terms & metrics in Digital Marketing
- Understanding Media- Paid, Shared, Owned, and, Earned
- Overview of digital marketing channels-Inorganic and Organic
- Choosing the right channel mix for your business
- Creating a Buyer Persona
- How to think like Marketer
- What is Domain Marketing
- Importance of Domain
- Types of Domain & Extensions
- Domain connecting to Hosting
- Niche related domain
- How to Buy a Right Domain
- How to Sell a Domain with higher price
- Listing Domains for Sale
- Finding domain with AI tool
- WordPress Installation
- Businees website creation
- Blog website creation
- Portfolio Building
- Ecommerce webiste Creation
- Use of WooCommerce Plugin
- Payment gateway
- Google Analytics Overview Google Analytics Set Up Important Terms & Metrics Real time Report
- Audience and Acquisition Report
- Behavior and Conversion Report
- GA4’s functions and features Setting up Google Analytics 4 and Overview
- Final SEO Performance Report Submission
- Introduction to SEO
- Keyword Research
- What are keywords in SEO?
- SEO-friendly Content, Planning & Strategy
- Technical SEO
- Local SEO
- Common SEO Pitfalls
- Importance of Keyword Research
- Types of Keywords
- On Page SEO
- Google Search Console
- Off Page SEO
- Site Audit: Checklist & requirements
- Basics of Social Media Marketing
- Significance, Role, Goals and Elements
- Social Brand Management
- Setting Up Audience Persona
- Social Media Marketing Strategy (B2B & B2C)
- Content planning and calendar creation
- Social Media Marketing Key Metrics
- Content Creation and Curation
- Organic Postings
- Social Media Management Tools
- YouTube Marketing
- Instagram Marketing
- LinkedIn Marketing
- Twitter Marketing
- Introduction to Content Marketing
- Benefits of content marketing
- Different types of content and their uses
- Understanding TOFU, MOFU, and BOFU
- Researching and Identifying Audience Needs
- How to plan a long term content strategy?
- How to find your blogging niche?
- Creating strategy for blogging
- Right way to do SEO in blogging
- Google Web Stories
- Content marketing tools
- Developing Content Plan for Website or Blog
- Content Cluster Strategy
- Converting traffic to leads
- How to build traffic on new blog?
- Essential blogging tools
- Monetization strategies for blog
- Using ChatGPT for blogging
- Introduction to Google ads
- Campaign types and structure
- Exploring different keyword match types and their impact
- Types of Search Ads
- Crafting compelling ad headlines and descriptions
- Understanding bidding options and strategies for maximum ROI
- Creating search campaign structure from scratch Campaign tracking and performance management
- Analysing Different Audience Types in Google Ads
- Importance of Discovery Display ads
- Understanding YouTube Video Advertisement
- Universal App Campaigns
- Using Chatgpt to prepare ad copies
- Conversion Integration with GTM, Conversion Linker
- Remarketing in Google Ads, Benefits, Audience Manager
- Discovery Campaign (Setup), Shopping Ad, Google Merchant Centre
- Performance Max, Benefits, P Max Setup, Hotel Camp.
- Basics of Performance Marketing
- Picking the right platform
- Competitors Analysis in Performance Marketing
- B2B, B2C & D2C
- Introduction to Meta Ads
- Understanding the Objectives Metrics to track, Buying Type & Meta Algorithm
- Audience stages in Meta Ads Manager
- Bid Strategies, CBO VS ABO and Meta Funnel
- Meta Pixel and analyze various successful cases
- Event Step Tool, custom and look alike audience
- Dashboard ROAS VS Realized ROAS
- Campaign Performance analysis and optimization
- Ad automation – RevealBot/Madgicx
- Automation Possibilities, Martsch Stacks
- Rule Automation, Creative Automation Platforms
- Execute an end to end campaign on Meta and Instagram
- Instagram Ads & its types Instagram Business Account Setup
- Setting up Instagram Ad Campign
- Linkedin ads and its types & importance LinkedIn Page – Creation Create Business Manager
- Campaign Objective Identify Target Audience Ad format Budget & Schedule Review and launch
- Linkedin Conversion Tracking
- Twitter Ads & its type, Ads Formats Twitter Ads account setup Ad creation
- Twitter Conversion
- What is Third Party Ads? Benefits of Third Party Ads Disney + Hotstar Ads Campaign Setup
- Spotify, Sharechat Ads
- Basics of Media Planning
- Media objectives and strategy
- What is a media mix and why is it important
- Media Budgeting – allocation across different channels
- Media buying – Direct vs Programmatic vs Real-Time Bidding
- Online marketplace for buying ad spaces – Releasemyad & Themediaant
- Media Scheduling Strategies
- Media Evaluation Metrics & KPIs
- Brand Safety & Ad Fraud
- What is Influencer Marketing
- The Content-Driven Approach
- Why Should Brands opt for Influencer Marketing?
- The Advantages of Influencer Marketing
- Top Successful Influencer Marketing Campaigns
- How to Connect With the Right Influencer
- Different Influencer Marketing Platforms
- Paid promotions
- Gifts and Giveaways
- Brand Ambassador and Affiliates
- Definition and Scope of ORM
- Utilization and Significance of ORM
- Key Benefits Derived from Implementing ORM
- Operational Mechanisms of ORM Platforms
- Various ORM Platforms & their Distinct Features
- Strategies for Effective Review Management
- Adhering to ORM Platform Policies
- Differentiating Comments and Reply Types for Content
- Addressing Negative Reviews
- ORM Techniques and Strategies
- Crafting and Distributing Press Releases for ORM
- Tools for ORM
- Guidelines for Efficient Client Management in ORM
- Basics of Conversion Rate Optimization (CRO).
- CRO Process: Observe, Ideate, Test, Deploy
- Effective strategies and methods in CRO
- Checklist for CRO optimization
- Why Should You Care About Email Marketing
- Whos Winning the Email Marketing Game
- Easy Ways to Ace Email Marketing
- Boost Your Email Game with These Tips
- Numbers that Matter in Email Marketing
- WhatsApp Marketing: The Good and the Not-So-Good
- Things to Know Before Trying WhatsApp Marketing
- Mixing Email and WhatsApp Marketing Made Simple
- What is Marketing Automation and why is it important
- How can I use Marketing Automation to sell more
- Marketing Automation Tools and Platforms
- Marketing Automation Workflows
- Marketing Automation for B2B & B2C
- Automated Email Marketing Campaigns
- SMS Automation
- WhatsApp and IVR Automation
- How to start freelance work Freelance Platforms Professional profile creation
- Projects work list & portfolio, How to create proposals
- How to Set pricing for projects, Time Duration Decide, Billing Creation
- Resume Building
- Resume Overview
- LinkedIn Profile Optimization
- Interview Preparation
- Live Interview session
Be in the spotlight by getting certified!
A detailed overview of the course, including key topics, objectives, and module sequence.
FAQs About Online Digital Marketing Course
Here’s everything you may ask.
A digital marketing course is skill-based training that helps you learn several in-demand skills like SEO, SMM, Google Ads, PPC, YouTube Marketing, Email Marketing, Content Marketing, and much more. When you do this course from the best digital marketing institute in India, like EWS Mindcrft, it helps you kickstart a thriving career and find high-paying jobs.
All the classes in this course are covered live on Zoom. You and your fellow learners join our mentor live for the class and interact for effective learning.
If you are unable to join a live class for any reason, we will provide you with the recording of that class. You can watch that class according to your time and ask your doubts in the next classes. We also conduct revision classes where you can clear your doubts and concepts.
Although it doesn’t happen because our mentors answer all your queries and clear your doubts, but if still, you feel unsatisfied, you can contact our support team.
Yes. Once the complete course is covered, we provide you with a professional digital marketing certificate that helps you explore great career opportunities.
Yes. We offer two days of demo classes so that you can check the quality of our digital marketing course online. When you are satisfied, then you can enroll yourself and jumpstart your learning.
Yes. EWS Mindcrft is one of the best digital marketing institutes in India. We have partnerships with more than 100 startups and companies across the country. After the course completion, we help you in interview preparation, internships, and arrange interviews with companies.
Yes. Digital marketing is a unique and completely skill-based field that doesn’t require any degree or prior experience. You can learn digital marketing after class 12th and make a career in it.
There are several benefits of SEO and digital marketing course. You can find numerous great opportunities in this field. For instance, you can become an SEO Expert, Social Media Manager, YouTube Marketer, PPC Expert, Email Marketing Specialist, Google Ads Expert, etc.
You can also start blogging, create a strategy for it, learn affiliate marketing, and earn huge amounts of passive income.
Moreover, when you have the right skills, you can create your own website, do its SEO to bring relevant traffic, sell your products and services, and grow a business.
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